In this video, I interview Anthony Rosemond, Founder of the online macaron store Pastreez, to discuss his SEO strategy that helped his shop be found in Google searches for strategic non-branded phrases.
We’ll explore the importance of non-branded SEO and share tips for building a content library that ranks for strategic phrases. Additionally, we’ll discuss how to identify the right keywords and topics to target, and how to create high-quality content that resonates with your audience and drives traffic to your site.
By leveraging non-branded SEO, you can increase your online visibility and attract new customers to your business. Whether you’re a marketer or a business owner, this video will provide valuable insights into how to build a content library that ranks for strategic phrases and drives results. Tune in to learn more and start optimizing your non-branded SEO today!
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About Neal Schaffer
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Hey! My name is Neal Schaffer, a Fractional CMO who loves working with small businesses, entrepreneurs, startups, and content creators from around the world in educating and ultimately helping them grow their business through digital / content / influencer / social media marketing. I have written 4 books which you can find at Amazon ( run a blog that receives millions of views every year ( and also host a podcast called Your Digital Marketing Coach ( Feel free to sign up to my email list for the latest updates ( and reach out to me if I can be of any help! (
P.S. This video is not sponsored, but I may receive a small commission if you purchase any products through the links in the description. I only recommend products that I use and love, and I appreciate your support.
