In the third episode of SEO Mythbusting season 2, Martin Splitt (Developer Advocate, Google) and Eric Enge (General Manager of Digital, Perficient) discuss the most common SEO questions and myths around page speed.
Specific timestamped topics discussed in this episode:
The general misconception about page speed & ranking (0:00)
Why is page speed important? (1:57)
Page speed vs content relevancy (3:00)
Average vs recommended web page size (4:54)
Page speed optimization (5:48)
The intricacies of Lighthouse reports, data, and scores (7:44)
Page speed on the different user devices and connections (9:18)
Page speed, Accelerated Mobile Pages (AMP), and Progressive Web Apps (PWA) (11:36)
More on page speed as a factor in Google Search ranking (13:06)
Documentation mentioned in this episode:
Evaluating page experience →
Why performance matters →
Mobile page speed – industry benchmarks →
Lazy loading →
Lighthouse →
Chrome User Experience Report →
Progressive Web Apps →
Watch more SEO Mythbusting episodes →
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#SEO #GoogleSearch
Great vidio
I believe this is outdated since spring 2021?
Thanks, As I'm a developer and optimizing the websites for 5 years. Every year "Google" changing its requirements about "page insight speed" and I'm continuously little bit changing the structure of the site with some optimizations tricks, that are working perfectly.
The point is, I'm not stuck at any point. I just want to clear and I've seen as well that user experience and page insight is not equal. Nobody can't compare and optimize their website with the help of "Page insight speed", it's not an easy task at all.
If we think logically, then I would like to say that if my website is opening very fast on my mobile and my every colleague's mobile, then why we should optimize it according to "page insight"? Now If we think that If I will not optimize the site according to the "insight tool" then google drop my ranking. Lol, why google will do this?
We just have to control the bounce rate (it's a detailed debate ) and optimize the conversion rate. Google checks the bounce rate not the score in the "insight tool". Insight tool is just the tool for helping the people to check that what major issue is coming.
In last, I'm not rejecting the page insight tool but I'll reject those people's thinking who judge the website speed by page insight score. For the search console, we have to improve the LCP & CLS, and you can't improve it by increasing the score, but you can improve the score by improving the LCP and CLS.
Very good
hello this is great,,,,mega yeaaaaaaa….have a very nice dayyyyyyyy…
I think the guy on the left is stoned
Content for getting discovered, speed for being kind to your visitors
Does google analytics script slow down page load time?
Why no mention of Core Web Vitals? I'd love to hear a discussion about the impact of LCP, FID CLS
Damn, that hair color
Here at BBI we consider page speed as one of several factors which relate to SEO. Ultimately having the keywords in the required places and creating high quality Meta Data are the key factors to consider for gaining improved search page rankings. However, page speed is vital for a good user experience.
I just setup CDN, PWA and AMP for my new website.. and it's good to know I got all those on lock. Now, it's time to focus on the content🙂
It's not that complicated if we see it from the user perspective.
How do you get such nice hair? Its better than most girls
Speed factor is about a 5% improvement for your seo. Don't lose sleep over it.
حوار رائع جدا ونأمل المزيد من الطرق السهلة للتحسين، وايجاد طريقة سهلة للتعامل مع الاسكربتات الخارجية مثل اعلانات جوجل وتأثيرها على سرعة المواقع
Mary Ellen Coe president of Google Customer Solutions writes that improving mobile speed is one of the most important decisions a business can make on the official "Think with Google" blog Feb 22nd 2019.
Hi Guys! Such a useful channel …. My content ( https://www.richardperrett.com ) is high detail watchmaking and I have worked hard to achieve a great GTMetrix score (A … 97%) so that I can surface this to my audience as rapidly as possible. But Google Search Console is determined that the same URLs are poor loading. Not sure what is going on here. The pages load way way quicker than they used to but I am not seeing Google Search Console recognise this. I am working hard on both content and speed but need to know how to get the google search console to recognise this. Any information on what is going on here much appreciated. Thank you. Richard (Subscribed)
Thnks
If I finds helpful information from website , well I am going there again .. so content is king not page speed ..
I did pagespeed my website front end distorted with showing less CSS files .. I reckon killed the UX of users
I disagree. My programmer builds really fast websites with decent copy and we begin dominating withing 2 weeks to 2 months. It's quite amazing. Speed is very important!
and you tell me that when i just got 99 in mobile and 100 at desktop. You can see it at https://gmn.cl
Everything is an SEO factor now. Please.
I really like Fast or Slow as it gives you performance metrics from different locations around the globe simultaneously. Sometimes it isn't worth optimising speed for America if your customers are in the UK and you get 1.2seconds full load.
I just want to touch on a point you made at the beginning of your video. I enjoy helping small business users in the UK with their websites & I have been doing so for 25 years. It's worth remembering that many of these small businesses do not have 'web guys', many owners try to run & improve their websites themselves. So they google help articles and are often misled by information from so-called 'search guru's' on issues such as page speed.
In some cases they can become obsessed with factors like these instead of concentrating on the best user experience for their site visitors. So I am happy that you mentioned the fact that while a good page speed is important, it is not the ultimate critical factor portrayed by some supposed web help sites.
Finally, I'd say it is also worth remembering that many small business owners are concentrating on running their businesses, not just their websites. I think it is critical that the correct information is out there instead of what can sometimes be very confusing information, or often overly-techy and bewildering for business owners to understand.
You are doing really great sir
Iam rajan from India, please talk about google my business.
I have created Google my business for electrician who have no shop, only door step services. So I can't add his contact in Google my business. How can I fix it?.
Google says page speed is a ranking factor. Google gives lighthouse so we can get a score of our page the way google sees us. Google says we don't use that score and don't pay attention to it. Seriously?
This is awesome. I think, to the extent you can actually quantify it, that page speed affects SEO more so because of UX than as a direct ranking factor.
As a developer who spent months of time optimizing in the last year i'd love to have had this video. Literally just came off as a lazy/combative developer.
Had to build data sets of different devices and internet speeds and then also demonstrate that all of our traffic was coming from tablet bots via our gdn campaigns.
It's definitely easy to make a page poorly optimized by code mistakes or just too much js. Such as having a client with a fancy html5 ad that brings in 80 tracking scripts. You can trick the tools like lightspeed/gtmetrix easily so they are blind to it but the real world impact cannot be faked. Ads/tracking are the biggest cancers for page speed beyond infrastructure and project code.
Even something as simple as a couple embedded youtube videos by an editor will destroy page speed lol
Great content guys.
Hey guys do you mind going over what to expect from our rankings if we have content that supports Donald Trump?
Thanks for the information.
I always like hearing more about this topic.
Nice hair style..!
If content is king, why is amazon and Pinterest ranking so high on google after the last May core Update?
🤔🤔
Its clear content is not yet a KING in ranking
my site still in a pending noting appear in google search site also added in a google webmaster tools i also checked site:domain.com but not showing my site wtf
I watch this to try to understand better, but i really do not think that "content is THAT KING". Also page rank and link building are main things in ranking, and because of that some sites rank better than others that have good content…
Why not discuss real practices? Did you inform the viewers that the primary factor that affects the Page Speed is which relates to the external resources? You can make a website which counts 100/100 on both desktop and mobile. Yet once you add at least one AdSense banner to it, your Page Speed decreases 30%. There is no way to improve this factor since all the resources are EXTERNAL! You just mislead the viewers. Make first Google's resources load fast, then teach us how to optimize. I asked the question on StackOverflow, and no one specialist from all around the world can answer the question "How to optimize the external resources belonging to Google." Once any of you remove Google Ads and Google Analytics, the PageSpeed report would immediately increase your ranking in the green area. All my websites rank 100/100 on both mobile and desktop before I add at least one AdSense banner. Think about this first. And tell us how to optimize your external resources. We both know that that's impossible. There is no way to be in the green area with Google Ads on mobile devices. If any of you don't believe me, just undertake a simple experiment. Remove all the Google AdSense banners and then test any of your pages us the Google PageSpeed.
Eric Enge doesn't work for Google, or does he? So, how does he know what Google ranking factors are?
Implementing AMP for e-commerce pages is quite tricky and expensive. So if that is not considered as a major ranking factor, then we shouldn't invest in building AMP pages, correct? (Please share your views)
Content is king…. hahahahahahahahaha